Bültmann & Gerriets
Games, Strategies, and Managers
How Managers Can Use Game Theory to Make Better Business Decisions
von John Mcmillan
Verlag: Oxford University Press
Hardcover
ISBN: 978-0-19-510803-3
Erschienen am 01.05.1996
Sprache: Englisch
Format: 234 mm [H] x 156 mm [B] x 14 mm [T]
Gewicht: 406 Gramm
Umfang: 264 Seiten

Preis: 35,80 €
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Klappentext
Biografische Anmerkung
Inhaltsverzeichnis

Managers are continually called on to make strategic decisions based on how someone else will act, and react, and this is exactly what game theory was invented to analyze. With the publication of John McMillan's 'Games, Strategies, and Managers, ' managers can now unlock the power of this bold way of thinking. The book strips away distracting details and provides insights into what is really going on in every negotiation and strategic decision.



John McMillan is Professor at the Graduate School of International Relations and Pacific Studies at the University of California at San Diego.



Part I: Strategies of Decision-making: The Art and Science of Strategy; Playing Games as Games; Understanding Conflict and Cooperation; Weighing Risks; Part II: Negotiating: Gaining Bargaining Power; Using Information Strategically; Negotiating International Trade Agreements; Part III: Contracting: Creating Incentives; Designing Contracts; Setting Executives' Incentives; Part IV: Bidding: Bidding in Competition; Bidding in Olympic Competition; Part V: The Strategic Manager: Organizing a Network of Subcontractors; Putting it all Together; Appendix: The Details of the Games; More Games; Reading Guide