Bültmann & Gerriets
Business Environment in a Global Context
von Andrew Harrison
Verlag: Oxford University Press
Taschenbuch
ISBN: 978-0-19-967258-5
Erschienen am 05.12.2013
Sprache: Englisch
Format: 246 mm [H] x 189 mm [B] x 30 mm [T]
Gewicht: 832 Gramm
Umfang: 432 Seiten

Preis: 83,00 €
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Klappentext
Inhaltsverzeichnis
Biografische Anmerkung

Business Environment in a Global Context offers, in a readily accessible way, an in-depth analysis of the business environment at regional, national, and international levels. Incorporating case studies throughout, the key issues, concepts, and theories are supported by practical examples from the business world.



  • PART ONE The Business Environment in a Changing World

  • 1: The Business Environment: An Overview

  • 2: The Globalization of the Business Environment

  • 3: The International Business Environment

  • 4: The National Business Environment

  • 5: The Regional Business Environment

  • PART TWO Key Dimensions of the Business Environment

  • 6: Contrasting Cultures and Business Models

  • 7: Business Ethics and Corporate Responsibility

  • 8: Internationalization of Business in a Changing Environment

  • 9: Markets and Competition

  • 10: Technological Change

  • 11: Risk in the International Environment

  • PART THREE The Geopolitical Context

  • 12: Europe: Unification, Crisis and Beyond

  • 13: Contrasting Developments in the Americas

  • 14: Asia's Economic Potential

  • 15: Africa's Struggle for Reform



Andrew Harrison holds qualifications from London, Salford, and Leeds Universities and the Trinity College of Music, London. He began his career in accountancy and held teaching appointments in further education before moving to Teesside University as a Principal Lecturer in Economics. He is a Visiting Lecturer at the Technical University of Kosice, Slovakia and in 2008 he was awarded an honorary doctorate by the University.