Bültmann & Gerriets
A Research Primer for Technical Communication
Methods, Exemplars, and Analyses
von George F Hayhoe, Pam Estes Brewer
Verlag: Taylor & Francis
Gebundene Ausgabe
ISBN: 978-0-367-53147-8
Auflage: 2nd edition
Erschienen am 11.09.2020
Sprache: Englisch
Format: 257 mm [H] x 180 mm [B] x 23 mm [T]
Gewicht: 703 Gramm
Umfang: 316 Seiten

Preis: 172,50 €
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Klappentext
Inhaltsverzeichnis
Biografische Anmerkung

This fully revised edition provides a practical introduction to research methods for anyone conducting or critically reading technical communication research, complete with exemplars of research articles for study.



Part 1: Methods 1. Research: Why We Do It and Why We Read It 2. The Research Phases and Getting Started 3. Reviewing the Literature 4. Conducting a Quantitative Study 5. Conducting a Qualitative Study 6. Conducting Surveys 7. Conducting Usability Studies Part 2: Exemplars and Analyses 8. Analyzing a Literature Review 9. Analyzing a Quantitative Research Report 10. Analyzing a Qualitative Research Report 11. Analyzing a Report on the Results of a Survey 12. Analyzing a Report on the Results of a Usability Study



George F. Hayhoe is Professor Emeritus of technical communication at Mercer University. He has served as editor-in-chief of the IEEE Transactions on Professional Communication since 2016, and was editor of the Society for Technical Communication's journal, Technical Communication, from 1996 to 2008. He is a Life Fellow of IEEE and a Fellow of the Society for Technical Communication.

Pam Estes Brewer is Professor and Director of the MS in Technical Communication Management program at Mercer University. She focuses on the communication of international virtual teams, online communication strategy, and usability research. Dr. Brewer is a Fellow in the Society for Technical Communication and authored the 2015 book International Virtual Teams: Engineering Global Success.


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