Gerald Sussman is professor of politics and communication at Portland State University.
Global Electioneering explores American-style political consulting and its spread to countries throughout the world, emphasizing the roles of communication and technology. Gerald Sussman challenges the common belief that American influence abroad is due strictly to the professionalization of politics and asserts that it is instead affected by economics, industry, and the organizational power of new communication technology.
Chapter 1 Preface Chapter 2 1 Political Communication in the Neoliberal Era Chapter 3 2 Managing the Electorate and the Public Sphere Chapter 4 3 Campaign Professionals and the Tools of Their Trade Chapter 5 4 Postwar Electoral Interventions Chapter 6 5 Globalizing the Political Standard Chapter 7 6 Elections and the Corporate Agenda Chapter 8 7 Professionalization, Election Financing, and Democracy Chapter 9 References