How is language used in Egyptian public discourse to express the collective identity of Egyptians? How does this identity relate to language form and content? Reem Bassiouney explores these questions by drawing on a broad selection of data, including newspaper articles, caricatures, blogs, patriotic songs, films, school textbooks, TV talk-shows, poetry and novels. As well as deepending their understanding of the relationship between identity and language in general, readers will gain insights about the intricate ways in which media and public discourse help shape and outline identity through linguistic processes.