This book introduces the concept of social psychology, as distinct from psychology and sociology, and its relationship to tourism, examines tourism within various theoretical frameworks, explores the ways in which tourism changes attitudes, and finally, investigates social psychological issues in tourism business.

Dogan Gursoy, PhD is the Taco Bell Distinguished Professor in Hospitality Business Management at Washington State University in the School of Hospitality Business Management and the editor of the Journal of Hospitality Marketing & Management. He is also the recipient of the 2021 ICHRIE Lifetime Research Achievement Award and the 2019 University of Delaware's Michael D. Olsen Research Achievement Award.

Sedat Çelik, PhD is Associate Professor in the Department of Tourism and Hotel Management at Sirnak University, Turkey. He completed his doctorate at Akdeniz University. His research interests are destination, tourism management, organizational behavior and the social psychology of tourism. He is referee for many important journals. He is also Editor-in-Chief of the Journal of Hospitality and Tourism Issues (JOHTI).

1. Psychology, Sociology, and Social Psychology, 2. The Relationship between Tourism and Sociology, Psychology and Social Psychology, 3. The Effects of Tourism: Economic, Environmental, Social, Cultural, Social Psychological, 4. Tourism, Prejudice, Stereotypes, and Personal Contact: Gordon Allport¿s Contributions to Tourism Research, 5. Mere Exposure Effect and Tourism Relationship, 6. Social Exchange Theory and Tourism, 7. Social Representation Theory and Tourism, 8. Travel Career Pattern Theory of Motivation, 9. Social Comparison Theory and Tourism, 10. Hotel CSR May Not Always Lead to Positive Outcomes: The Role of Attributions about Motives Behind CSR Initiatives, 11. Attitudes in Tourism and Traveling as a Tool/Instrument for Attitude Change, 12. Explaining Intergroup and Intragroup Dynamics in Tourism: A Social Identity Approach, 13. Travel and Transformation: An Examination of Tourists' Attitude Changes, 14. Does Tourism Impact on Prejudice, Discrimination, Assimilation, Genocide, Segregation, Integration?, 15. Re-examining the Tourism and Peace Nexus: A Social Network Theory Perspective, 16. What Influences Attitude Change? Tourist Satisfaction, Motivation, Personality, Tolerance Level, Contact Situation (Level, Type, Frequency), 17. Social/Cultural Distance and Its Reflections on Tourism, 18. Inbound Tourism and Alteration in Social Culture, Norms, and Community Attitudes in the Tourism Industry: The South Asian Experiences, 19. Culture Shock Experiences of Tourists: A Transformative Perspective, 20. Tourist-to-Tourist Interaction (TTI): A Social Distance Perspective, 21. Value Typology in the Context of the Tourism Sector, 22. Impact of Overtourism on Residents, 23. The Dyadic Influence of Personal and Cultural Factors on Tourism and Hospitality, 24. Social-Psychological Issues in Tourism Business, 25. Attitudes and Behaviors of Tourism Employees at Work and among Co-workers, 26. Attitudes (Stereotype and Prejudice) of Local People towards Seasonal Tourism Workers, 27. Social-Psychological Background of Discrimination and Its Reflections on Tourism, Conclusions: Tourism and Social Psychology