AI by Design introduces AI and its importance to our future. Exploring behavioural psychology, economics, and real-life and historical examples, Campbell predicts five future scenarios with AI, orientated around the 'Singularity' - the moment when AI exceeds human capabilities, presenting perhaps the biggest challenge to our existence.

Catriona Campbell is a renowned behavioural psychologist and a leader in human-computer interaction (HCI), Catriona co-founded London-based experience design firm Seren in 2001. Since then she has guided some of the world's best-known brands towards digital success, earning a place in the BIMA Digital Hall of Fame thanks to two decades of outstanding contributions. Now called EY-Seren, after being acquired by Ernst & Young in 2015, the company has offices in several countries, assisting clients to create well-designed experiences. Catriona earned her degrees from the Universities of Stirling and Glasgow, and also studied at the Sorbonne, Paris.

Author. Acknowledgement. 1 Sleepwalking into Singularity. 2 AI by Design and the Future-Back Methodology. 3 Should We Be Afraid of the Current State of AI? 4 Current State of AI Governance & Regulation. 5 Current State of AI Ethics. 6 Options for Our Future with AI. 7 Creating a Roadmap - A Plan for Living with Artificial Intelligence. 8 A New Hope for Artificial Intelligence. Conclusion. Index.