In Search of Excellence was the book that launched a thousand popular management books. In this concise book, David and Jack Collins demonstrate the emptiness of business excellence and in so doing reveal the flawed foundations of popular management theory.
David Collins is Professor in Management at Northumbria University, UK and Visiting Professor in Management at the University of the Faroe Islands.
Jack Collins is a student within the School of History, Classics and Archaeology at the University of Newcastle-upon-Tyne, UK.
1. Introduction: The Enduring Significance of In Search of Excellence 2. In Search of Excellence in Theory 3. In Search of Excellence in Practice 4. Conclusion: The Emptiness of Business Excellence