Dr. Vilma Luoma-aho is Professor of Corporate Communication and Vice Dean of Research at JSBE, University of Jyväskylä, School of Business and Economics (JSBE), Finland. Her research on intangible assets, stakeholders and public sector organizations has been published widely in leading journals of corporate communication and public relations.
María-José Canel, PhD, is Professor in Political & Public Sector Communication, University Complutense Madrid, Spain. She was Chief of the Cabinet of the Spanish Minister for Education, Culture and Sport. Dr. Canel has published widely in books and leading journals on government communication and intangible assets in the public sector.