Veteran independent filmmaker Hannes Rall teaches you how to develop an animation project from the very start of conceptual exploration though to completed production. This book is just the right mix of practical advice, lavish illustrations, and industry case studies to give you everything you need to start creating animation today.

Hannes Rall is an Associate Professor at the School of Art, Design and Media (ADM) at Nanyang Technological University, Singapore and Area Coordinator of the Digital Animation Program at ADM.

Hannes Rall has shown his work in exhibitions and been an invited speaker for workshops and conferences in more than 20 countries worldwide. He has specialized in adapting classic literature, folk legends and fairy tales for animation from both, Western and Asian, source material. His films have been shown in more than 500 festivals and won 60 awards.

He is a member of the Society of Animation Studies. Since 2006 he has conducted research as principal investigator (PI) in 6 interdisciplinary research grants.

Preproduction. Script & Storytelling. Figure Drawing for Storyboard and Animation. Character Design -- Virtual Casting Couch for Animated Film Stars. What is Production Design for Animated Films? Interview With an Expert - Hans Bacher. Production (in Different Techniques). The Principles of Animation and their Application. Traditional 2D Animation. Interview With an Expert - Andreas Deja. Stop-Motion. A Glimpse into 3D Computer Animation. Interview With an Expert - Volker Engel. Interview with Isaac Kerlow. Appendices. Glossary. Biography. Recommendations for Further Reading. Bonus: Future Animated Film Projects from Hannes Rall.