Support your students learn the theory and techniques behind research methods used in business. Doing Research in Business Management, 2nd edition, teaches the basic principles of research methods in an easy-to-follow way, covering all the areas of research, from writing a research proposal to completing an entire research project.
Mark Saunders is Professor of Business Research Methods at Birmingham Business School, University of Birmingham.
Philip Lewis is a former Principal Lecturer at The Business School, University of Gloucestershire.
About this book About the authors Acknowledgements