Originally published in 1981. This book presents an overview of advances in the discrete-choice modelling area of econometric research, explaining the theory, and exploring its various applications. It shows how operational choice models can be used, and how they are particularly useful for a better understanding of consumer demand theory.

Hensher, David A.; Johnson, Lester W.

Preface 1. Introduction 2. Contextual Prerequisites 3. A Basic Discrete Choice Model 4. Choice Set Definition and Decision Structures 5. The Choice Axiom and Independence from Irrelevant Alternatives Property 6. Alternative Model Forms and Statistical Approaches 7. Other Analytical and Empirical Issues 8. Simultaneous Equation Models 9. Applications 10. A Test Case Study. Appendix A: Statistical Tables, B: On the Identification of the Functional Form of the Utility Expression and its Relationship to Discrete Choice Jordan J. Louviere, C: Sampling, Specification and Data Errors in Probabilistic Discrete-Choice Models Joel Horowitz