Fashion is all around us: we see it, we buy it, we read about it, but most people know little about fashion as a business. In this volume Veronica Manlow considers the broader signifi cance of fashion in society, the creative process of fashion design, and how fashion unfolds in an organizational context where design is conceived and executed.

I: The Fashion Industry; 1: Clothing, Fashion, and Society; 2: The Emergence of the Fashion Industry; 3: The Fashion Designer; 4: Leadership in the Fashion Industry; 5: Organizational Culture in the Fashion Industry; II: Tommy Hilfiger USA, Inc.: A Case Study; 6: Charisma, Culture, and Representation at Tommy Hilfiger; 7: Epilogue