Staci M. Zavattaro is Assistant Professor of Public Administration at Mississippi State University.

Preface
Acknowledgments

1. Selling a City

2. Metaphor in Public Administration

3. Government, Governance, and the Market

4. Communication, Marketing, and Public Relations

5. Cities as PR and Marketing Firms: The Framework

6. Implications for Citizen Participation and Democratic Governance

7. Patterns, Limitations, and Future Research

References
Index