Nick Rees-Roberts is Professor of Media and Cultural Studies at the Sorbonne Nouvelle University, Paris, France.

List of Illustrations
Acknowledgments
Introduction: Fashion Film - The Long and Short of It
PART I: PROMOTION: DIGITAL FASHION FILM
Visual Communications
Hyper-Advertising and The Mini-Film Event
Branded Experience, Artistic Exploration and Cultural Critique
Hybrid Content: Fashion Film and Music Video
Editorial Convergence and Spreadable Content
Film and Branded Entertainment
Conceptual Fashion Film
Narrative Fashion Film
Commodity Auteurism
Promotional Genres
PART II: PROCESS: DOCUMENTARY FASHION FILM
Behind The Scenes
The Staging of Labour
In and Out of Fashion with William Klein
Backstage with Loïc Prigent
Reframing Fashion History
Filming Everyday Fashion
The Fashion Photographer on Film
The Fashion Model on Film
PART III: PERSONALITIES: DESIGNER FASHION FILM
Masters of Style
Designer Lives
Curating Chanel
Documenting Dior
All About Yves
The Warhol Legacy
Conclusion: The End of Fashion Film
Bibliography
Index