Written in an easy-to-read style, Strategic Business Forecasting: The Complete Guide to Forecasting Real World Company Performance provides the fundamentals of business forecasting. The author explains the basic forecasting methods and practical applications. He avoids theoretical discussions and gets right into how, when, and why to use this book. Many practical examples, applications, illustrations, guidelines, measures, checklists, rules of thumb, tips, graphs, diagrams and tables aid the reader's comprehension of the subject. The author displays and explains printouts obtained using popular spreadsheet programs and software packages.

Introduction
Forecasting and Managerial Planning
Forecasting, Budgeting, and Business Valuation
Forecasting Methods
Moving Averages and Smoothing Methods
Regression Analysis
Multiple Regression
Time Series Analysis and Classical Decomposition
Forecasting with No Data
The Box-Jenkins Approach to Forecasting
Models Based on Learned Behavior - Markov Model and Indirect Methods
What are the Right Forecasting Tools for You?
Applications
Financial and Earnings Forecasting
Cash Flow Forecasting
Analysis of Cost Behavior and Cost Prediction
Bankruptcy Prediction
Forecasting Foreign Exchange Rates
Interest Rate Forecasting
Technological Forecasting
Forecasting for the 21st Century
Glossary
Appendix
Index
NTI/Sales Copy