This book provides business executives with a concrete exercise, populating a "Master Table," accessible to nontechnical managers and data scientists, which serves as the connective tissue between them. Rather than teach a diluted version of data science, this book describes how to start projects and how to detect and fix problems-the moments when leadership is critical. Insights are provided through real world examples, including a Playbook featuring common projects. The intended audience is executives (C-suite through VP). However, ambitious mid-level managers and data scientists will also benefit.

Jeremy Elser, PhD, is a data scientist, entrepreneur, and investor. In his decade of tenure at Palantir, an elite data activation partner, and the Boston Consulting Group, he has ranged from hands-on-keyboard data scientist to enterprise-wide implementation lead across retail, industrial, financial, technology, and real estate. Jeremy holds three issued patents for advanced data analytics and a PhD in Bioengineering from the University of Pennsylvania. Additionally, Jeremy founded a biotechnology startup, Ship of Theseus, to treat the diseases of aging.