Bültmann & Gerriets
Corporate Denial
Confronting the World's Most Damaging Business Taboo
von Will Murray
Verlag: John Wiley & Sons
E-Book / PDF
Kopierschutz: Adobe DRM


Speicherplatz: 2 MB
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ISBN: 978-1-84112-629-6
Auflage: 1. Auflage
Erschienen am 28.01.2005
Sprache: Englisch
Umfang: 206 Seiten

Preis: 16,99 €

16,99 €
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Klappentext

What do you do when ordinary becomes OK?
Corporate Denial confronts head on everything that anybody who hasever worked in a company goes home and moans about, and helps dosomething about it.
The vast majority of companies are in denial about the fact thatthey have become very ordinary places to be. As a result they areunchallenging, uninspiring, ineffective and generally listless.Corporate Denial helps companies of all sizes communicate and getto grips with the etiquette of inaction. It says the things youhave longed to say, talks about the things you see on a daily basisand gives you a hammer to smash some corporate cows with. This is amanifesto for action for those who are just interested in thepursuit of good business. Read it and lead your organization out ofdenial.
Corporate Denial comes with its very own antidote, Codenial, torelieve the pressures and pains of working. Codenial (tm)provides:
* Fast relief from the etiquette of inaction
* Treats meaningless corporate values
* Alleviates lost purpose and low corporate libido
* Restores sanity and clears up confusion
* Provokes effective communication