Section I: Context

1. Setting the Stage: Epistemology & Ethics;

2. The Problem

Section II: Calculative Thinking

1: Organisational Expressions of Ethics

2: Surveying the Tourism Landscape

3: Code Development and Compliance

Section III - Meditative Thinking

4: Mapping the Theoretical Terrain of Ethics

Section IV - Synthesis

5: Codes-in-Action

6: Conclusion

With ethics fast becoming a mainstay in tourism studies and the tourism industry in general, this volume provides a timely and intensive look at the theory and practice of codes of ethics in tourism. While the book includes a broad overview of what has been done to date in tourism studies in the area of code development and implementation, it ranges much more widely to incorporate theoretical work from outside the tourism field. This interdisciplinary approach serves two essential purposes. First, it furnishes the study of tourism codes of ethics with a theoretical foundation, which up to the present has been lacking. Second, it affords tourism scholars the opportunity to investigate codes in tourism from a multiplicity of perspectives, with direct relevance to the industry at many levels.

David Fennell teaches and researches mainly in the areas of ecotourism and tourism ethics. He has published widely in these areas, including sole authored books on ecotourism programme planning, a general text on ecotourism, and tourism ethics (he has edited two other books). Fennell is the founding Editor-in-Chief of the Journal of Ecotourism, and is an active member on editorial boards of many academic journals.

David Cruise Malloy, PhD, is a professor of applied philosophy in the Faculty of Kinesiology & Health Studies at the University of Regina, Canada. His primary research focus is in the realm of ethical decision-making, leadership, and ethical climate in healthcare and organisational contexts. Malloy's research is funded by both the Social Science & Humanities Research Council of Canada and the Canadian Institutes for Health Research. He has authored numerous articles in ethics and ontology. This is his fourth text.