Bültmann & Gerriets
Future Telco
Successful Positioning of Network Operators in the Digital Age
von Peter Krüssel
Verlag: Springer International Publishing
Reihe: Management for Professionals
E-Book / PDF
Kopierschutz: PDF mit Wasserzeichen

Hinweis: Nach dem Checkout (Kasse) wird direkt ein Link zum Download bereitgestellt. Der Link kann dann auf PC, Smartphone oder E-Book-Reader ausgeführt werden.
E-Books können per PayPal bezahlt werden. Wenn Sie E-Books per Rechnung bezahlen möchten, kontaktieren Sie uns bitte.

ISBN: 978-3-319-77724-5
Auflage: 1st ed. 2019
Erschienen am 23.07.2018
Sprache: Englisch
Umfang: 420 Seiten

Preis: 64,19 €

Biografische Anmerkung
Inhaltsverzeichnis
Klappentext

Dr. Peter Krüssel is Member of the Management Team at Detecon International GmbH. He has more than 20 years of experience in consultancy for telecommunications operators. He focuses on business development and the interrelationship between regulation, technology, innovation and marketing in the telco industry. 



Introduction.- Part I: Integrated Networks.- Part II: Modern Network Concepts.- Part III: Innovation.- Part IV: Partnering.- Part V: Regulation, Wholesale & Wholebuy.- Part VI: Customer Centricity.- Part VII: Internal Enabler.



This book examines the extensive changes in markets, technologies and value chains that telecommunication companies are currently confronted with. It analyzes the crossroads they have reached and the choices that now need to be made - to be a bit pipe or a trendsetter of digitalization. Based on an analysis of the key challenges for telcos, the book derives future market scenarios and puts forward recommendations for how they can successfully position themselves. It proposes a framework based on seven "levers," which addresses concrete measures in each step of the value chain, ranging from technology, IT and processes, to innovation, marketing and sales issues. The book discusses the current challenges and provides both general recommendations and concrete solutions. Respected experts illustrate innovative strategic and technical trends and provide insights gained in real-life transformation projects. Recent developments in the areas of regulation, product development, competition between over-the-top (OTT) providers and telcos, as well as technical innovations like 5G, SDN/NFV, LEO satellites and MEC are discussed. Accordingly, practitioners, managers and researchers alike will benefit from the book's wealth of examples and up-to-date insights.


andere Formate
weitere Titel der Reihe