Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, USA. He has published more than one hundred articles and more than seventy books on media, popular culture, communication, material culture, tourism and humor. His books have been translated into ten languages.

Part I: Perspectives on Everyday Life

1. Introduction

2. Perspectives on Everyday Life

3. Henri Lefebvre and Terrorism in Everyday Life

4. Michel de Certeau and Resistance to Domination

5. Fernand Braudel on the Structures in Everyday Life

7. Milton Sapirstein and the Paradoxes of Everyday Life

8. Myth and Everyday Life

9. The Body and Everyday Life

Part II: Everyday Life in America

10. Alarm Clocks

11. Amazon Echo Dot

13. The Starbucks Coffee Shop Logo

14. Teeth Whitening Agents

15. Pacifiers

16. Toilets

17. Milk

18. Pressure Cookers

19. Diet Products

20. Hairstyles

21. College Rejection Letters

22. Air Jordans

23. French Fries

24. Backpacks

25. Mattresses

26. Women's Shoes

27. Madonna's "Like a Prayer"

28. Suitcases

29. Super Glue

30. Calendars

31. Coda