Kathy Hamilton, is Senior Lecturer in Marketing, University of Strathclyde UK; Susan Dunnett, is Lecturer in Marketing, University of Edinburgh, UK; Maria Piacentini, is Professor in Consumer Behaviour, Lancaster University, UK.

Comprehensive multi-disciplinary analysis of the conditions which affect how vulnerable individuals experience, interpret and respond to the marketplace and how the marketplace responds to them.

Part I: Mapping the Domain of Consumer Vulnerability Introduction 2. On Consumer Vulnerability: Foundations, phenomena, and future investigations 3. An Inclusive Approach to Consumer Vulnerability: Exploring the contributions of intersectionality 4. Justice in Injustice, Power in Vulnerability: The dialogic potential of The Uncondemned 5. Asking for Trouble: Some reflections on researching bereaved consumers 6. Consumer Vulnerability is Market Failure Part II: Consumer Vulnerability and Key Life Stages 7. Children as Vulnerable Consumers 8. Consuming Childhood Grief 9. An Adolescent-Centric Approach to Consumer Vulnerability: New implications for public policy 10. Care Leavers' Experiences of Assuming Consumer Roles During the Transition to Adulthood 11. Older People: Citizens in a consumer society Part III: Consumer Vulnerability, Health and Wellbeing 12. Health Shocks, Identity and Consumer Vulnerability 13. Social Exclusion: A perspective on consumers with disabilities Part IV: Consumer Vulnerability, Poverty and Exclusion 14. Towards an Understanding of Religion-Related Vulnerability in Consumer Society 15. Descent into Financial Difficulty and the Role of Consumer Credit 16. Poverty, Shame and the Vulnerable Consumer 17. Poverty Proofing the School Day