David A. Fennell is a Professor in the Department of Geography and Tourism Studies, Brock University, Canada. He is the founding Editor-in-Chief of the Journal of Ecotourism and has published many articles and books, including Sustainable Tourism: Principles, Contexts and Practices (co-authored with Chris Cooper, 2020).

1. Introduction
   2. Human Nature
   3. The Basis of Ethical Discourse
   4. Applications of Ethics
   5. The Nature of Politics and Economics
   6. The Business Side of Ethics
   7. Ethics and the Natural World
   8. Broad-based Concepts and Issues in Tourism
   9. Codes of Ethics
   10. Models and Methods of Moral Reasoning
   11. Case Study Analyses¿
   12. A Moral Tourism Industry? ¿
   Appendix: WTO Global Code of Ethics for Tourism¿
   Bibliography
   Index

This book remains the most in-depth large-scale introductory text on ethics as applied to tourism, examining the deep theoretical aspects of how human nature applies to tourism. It explores theory from a number of different disciplines, provides an overview of work on moral reasoning and development, and weaves together theory with real-world tourism ethics problems and issues. The new edition of this landmark volume has been reworked and updated to take into account important works published since the first edition, including more than 100 new references on ethics and tourism ethics, and to engage more with 20th century theorists in philosophy. It continues to be an important text for students and researchers in tourism, recreation and leisure studies, geography, environmental studies and business.